/recommendations/searches/similar
Customers on your website may be searching for a product line that you do not carry. In such a scenario, you can suggest alternative searches that would display the available products. GroupBy allows you to drive such searches by customer’s behavior, rather than having them curated by merchandisers.
The Similar Queries API
helps find search queries similar to the customer’s search query. It not only considers how similar the queries look but also analyzes the meaning of the words in the query to find the best possible matches.
You can provide this experience on a null result landing page and power it by searches that return products.
Production, staging, etc,
The search query.
The Session ID of the user (from cookie)
The Visitor ID of the user (from cookie)
The Login ID of the user (hash of unique identifier)
As a default, we suggest using the rank
field to classify the quality of the suggestions. In the example above, “ribeyes” is a better suggestion than “steak”, which is a better suggestion than “bison steak”, and so on.
Alternatively, you can fine-tune our suggestions based on total searches, sequential searches, support, and conversion rate
:
The total searches
tells how many times the suggested query was searched for
The sequential searches
tells how many times a search happened on the original query, followed by a search on the suggested query
The support
is a ratio between the sequential and total searches
The conversion rate
tells how often the search query resulted in a purchase (conversion)